Marketing and web agencies in France

Securing the agency's value chain: from creation to invoicing.

As an agency, you are a hub between creatives (freelancers, employees) and advertisers. Your legal risk is twofold: not owning the rights you sell, or being responsible for the content published.

AsProfessor of Contract Law at Paris-Dauphine University, I master the technicality of Intellectual Property essential to your profession.

I work on several key areas:

1. The Chain of Rights (IP): I secure the acquisition of copyright from your graphic designers, developers or editors so that you can validly transfer them to your customers,
2. The Advertiser Relationship: Drafting your Framework Contracts and order forms to limit your liability (customer validation, deadlines, unpaid invoices),
3. Transparency (Sapin Law): Securing your mandates to buy advertising space and validating your financial flows to avoid criminal risk,
4. Customer contracts: Drafting contracts for the provision of marketing services, web development, SEO/SEA, and maintenance,
5. Intellectual property: Copyright transfer clauses, protection of graphic creations and source codes,
6. Subcontracting: Securing relationships with freelancers and technical partners (NDA, subcontracting contracts).

Solid contracts for your agency

• Agency/Advertiser Framework Contract (MSA): The basis of your commercial relationship, defining the scope, the transfer of rights and the terms of payment.
  • Budget: Packages starting from 800€ HT.
• Freelance/Subcontractor contract: Contract model integrating the automatic transfer of copyright and confidentiality.
  • Budget: Packages starting from 800€ HT.
• Website/App Audit: Validation of legal notices, CGU and RGPD compliance of the projects you deliver to your customers.
  • Budget: On estimate.

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