Influence and commerce on social networks in France

Professionalize your business and protect your image.

Since the Law of 9 June 2023, the profession of influencer is strictly regulated. The DGCCRF is watching and the sanctions are falling. I help you stay creative while being legally “square”.

I am at your side to:

1. Negotiate your “Collabs”: I review and negotiate partnership contracts offered by brands or agencies. I avoid unfair terms (disproportionate exclusivity, total transfer of your image for life).
2. Advertising Compliance: I advise you on mandatory information (#Publicité, #Sponsorisé) and prohibited products to avoid fines and “bad buzz”.
3. Structuring your income: Creation of a company to invoice, protection of your stage name (Brand) and contracts with your agent.

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Influencer marketing is now strictly regulated by law. An error (hidden advertising, counterfeiting) can ruin an e-reputation in a few hours. I help you to professionalize your contractual relationships and to secure your campaigns so that you can innovate without legal risk:

• Partnership/Sponsorship Contract Review: Quick analysis (“Go/No Go”) of a brand contract before signing to secure your remuneration and your rights.
  • Budget: Analysis package starting from 450€ HT.
• Agent/Agency contract: Verification of the mandate that binds you to your talent agency (duration, commission, termination).
  • Budget: Package starting from 600€ HT.
• DGCCRF defense: Immediate assistance in case of control of your social networks or administrative injunction.
• E-reputation: Actions to have content that denigrates or impersonates you removed.

Find one of our publications on this subject here:

Commercial collaboration on social networks: the regulation of content creators and the Influencers Act